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Mobile Marketing Directory
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zazum™ |
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Contact Person: Susan K Rits 730 Bair Island Rd Redwood City California 94063 UNITED STATES Website This e-mail address is being protected from spambots. You need JavaScript enabled to view it Phone: 206-724-1376 Twitter @: zazumTeam zazum™ is a free, smart phone app that identifies products placed in television shows as part of a product placement campaign, allowing viewers to identify and make a purchase immediately with their phones. zazum™ empowers the impulse buy. While watching a TV show, zazum™ displays a list of products placed in the show that the viewer can buy instantaneously with a single click. zazum™ takes the immediacy of the Internet and applies it to television. zazum™ has positioned itself to leverage the conversion of three powerful emerging markets—product placement, mobile commerce, and social marketing—to help advertisers reap the enormous financial rewards at this nexus. |
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